Learn Doctor Mike’s 5 mistakes to avoid when growing your brand.

*Free*
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You could hire six different agencies for $50,000 or you could study with me.

Professional’s Media Academy is like six courses in one. It’s designed to help you start and succeed as a media expert at your own pace, without spending a fortune hiring outside experts.

Created and led by Dr. Mike Varshavski, you’ll learn exactly how he became the most watched doctor in the world, and the strategies he discovered to grow his brand to create an 8-figure business while managing a fulfilling career as a board certified physician.

Here’s what you’ll learn:

01
01

Branding
& Identity

Discover how to create your media brand and position yourself as a trusted expert that can shape the public’s understanding of your field.
02
02

Social Media
Management

You’ll learn the ideal process for managing and growing your social media presence and an engaged following on any platform.
03
03

Content
Creation

From generating viral content to hiring team members to support growth, learn how to create click worthy content that generates engagement.
04
04

YouTube
Management

Consider the algorithm demystified. You’ll receive an exclusive look at what’s working now and how to position your content to explode on the platform.
05
05

Media &
Public Relations

Discover how to attract media opportunities with your brand and pitch producers to be featured in television, print, and radio.
06
06

Sponsorship
& Brand Deals

Understand the financial inner workings of traditional and social media and how you can build a healthy secondary, or even primary income.
07
07

How to Take
Care of Yourself

Learn Doctor Mike’s best tips to avoid burnout and take care of your health, so you can be a media expert forthe long-term.
BONUS
BONUS

How to Create
Brand Merch

Learn how the Doctor Mike team currently makes their brand merchandise.
BONUS
BONUS

Live Call with
Doctor Mike

As an early member of PMA you have access to a live Q&A with Doctor Mike and his team via Zoom.

Become a media expert, today!

Secure Your Spot & Enroll Now!

Featuring interviews with top experts

Tony Morrison

2x Emmy Award-winning producer at GMA & CNN, Sr. Dir. of Comms at GLAAD

Mario Joos

YouTube Strategist
(MrBeast, The Stokes Twins)

Kallmekris

Popular TikTok star, YouTuber, social media influencer with +50m followers

Austin Chiang

Chief Medical Officer, Medtronic GI and Assistant Prof. of Medicine & Social Media Influencer

Todd Beaupré

Sr. Director, Product Management, YouTube

Angelo Roefaro

Press Secretary, US Senate Majority Leader

Keith Bielory

Partner, Digital Media and Branding Division at A3 Artists Agency

Rene Ritchie

Creator Liaison, YouTube

Tony Morrison

2x Emmy Award-winning producer and formerGMA Producer

Mario Joos

YouTube Strategist
(MrBeast, The Stokes Twins)

Kallmekris

Popular TikTok star, YouTuber, social media influencer with +50m followers

Austin Chiang

MD MPH, Chief Medical Officer, Medtronic Gastrointestinal

Todd Beaupré

Director, Product lead for YouTube homepage and recommendations

Angelo Roefaro

Press Secretary of US Senate Majority Leader

Keith Bielory

Partner, Digital Media and Branding Division at A3 Artists Agency

Rene Ritchie

Creator Liaison, YouTube

Tony Morrison

2x Emmy Award-winning producer and formerGMA Producer

Kallmekris

Popular TikTok star, YouTuber, social media influencer with +50m followers

Austin Chiang

MD MPH. Chief Medical Officer, Medtronic GI Interventional, bariatric endoscopy Duke, Columbia, Harvard

Todd Beaupré

Director, Product lead for YouTube homepage and recommendations

How the
program works

When you enroll you have instant access to the entire training program. You can binge it on a weekend or focus on a new lesson each week.

Each module starts with Doctor Mike teaching his best strategies, tools and systems. You’ll then learn from an expert interview or case study. Each module ends with a Lab. In the lab you’re given instructions for how to take action, along with worksheets to help you make progress fast.

The program is interactive; you can leave comments and ask questions on each lesson. The program will continue to be updated to stay fresh and relevant.
What's included:

31 interactive
lesson modules

12 actionable
worksheets

Lifetime Access
to the Program

Take the first step—enroll now and fast-track your journey to becoming an influential voice in media.

A one time payment of $997 USD that gets you access to the full course training material, and a lifetime access to the program.
Lifetime access including planned course updates
ONE TIME PAYMENT OF
$
997
$2,500
Ultimate guide to reach millions and amplifying your presence.
Essential skills to accelerate your media career and stand out from the crowd.
Proven, up-to-date strategies for mastering today’s challenging social platforms.
Expert techniques straight from our industry-excerpt mentors who know what works.
Confidence to step into new opportunities with impact.
Limited time pricing
INCLUDED

Take part in a live call with Doctor Mike

*As an early member of PMA you have access to a live Q&A with Doctor Mike and his team via Zoom.

Read testimonials from industry professionals

"Dr. Mike provides the blueprint to become a professional media expert AND maintain your high-level work as a professional in your industry. This course will help you skyrocket your opportunities."
Dr. Daniel Rubenshtein
Cosmetic Dentistry
“I wish I had this course when I started as a professional media expert. Doctor Mike’s strategies will help you start sharing your expertise in the media, and help you increase your influence and income fast.
Dr. Dhaval Bhanusali
Public figure
“As an in-demand professional, I have no time to waste. Doctor Mike’s mentorship has helped me exponentially grow my practice and presence in the media. I’m so happy I’ve implemented his advice.”
Dr. Danielle Belardo
Cardiologist
"Dr. Mike provides the blueprint to become a professional media expert AND maintain your high-level work as a professional in your industry. This course will help you skyrocket your opportunities."
Dr. Daniel Rubenshtein
Cosmetic Dentistry
“I wish I had this course when I started as a professional media expert. Doctor Mike’s strategies will help you start sharing your expertise in the media, and help you increase your influence and income fast.
Dr. Dhaval Bhanusali
Public figure
“As an in-demand professional, I have no time to waste. Doctor Mike’s mentorship has helped me exponentially grow my practice and presence in the media. I’m so happy I’ve implemented his advice.”
Dr. Danielle Belardo
Cardiologist
"Dr. Mike provides the blueprint to become a professional media expert AND maintain your high-level work as a professional in your industry. This course will help you skyrocket your opportunities."
Dr. Daniel Rubenshtein
Cosmetic Dentistry
“I wish I had this course when I started as a professional media expert. Doctor Mike’s strategies will help you start sharing your expertise in the media, and help you increase your influence and income fast.
Dr. Dhaval Bhanusali
Public figure
“As an in-demand professional, I have no time to waste. Doctor Mike’s mentorship has helped me exponentially grow my practice and presence in the media. I’m so happy I’ve implemented his advice.”
Dr. Danielle Belardo
Cardiologist
"Dr. Mike provides the blueprint to become a professional media expert AND maintain your high-level work as a professional in your industry. This course will help you skyrocket your opportunities."
Dr. Daniel Rubenshtein
Cosmetic Dentistry
“I wish I had this course when I started as a professional media expert. Doctor Mike’s strategies will help you start sharing your expertise in the media, and help you increase your influence and income fast.
Dr. Dhaval Bhanusali
Public figure
“As an in-demand professional, I have no time to waste. Doctor Mike’s mentorship has helped me exponentially grow my practice and presence in the media. I’m so happy I’ve implemented his advice.”
Dr. Danielle Belardo
Cardiologist

Dr. Daniel
Rubinshtein

Cosmetic Dentistry
"Dr. Mike provides the blueprint to become a professional media expert AND maintain your high-level work as a professional in your industry. This course will help you skyrocket your opportunities."

Dr. Dhaval
Bhanusali

Entrepreneur & Celebrity Dermatologist
“I wish I had this course when I started as a professional media expert. Doctor Mike’s strategies will help you start sharing your expertise in the media, and help you amplify your message in an incredible way.”

Dr. Danielle
Belardo

Podcast Host & Cardiologist
“Dr. Mike is a fantastic communicator, who has changed the way we find reliable information through media. I would recommend his course to anyone who is looking to expand their influence, in a way that preserves ethics and integrity.”

Meet your instructor:
Doctor Mike

With over 25 million followers, Dr. Mikhail Varshavski, commonly known as "Doctor Mike," is a multifaceted board-certified family medicine physician and media personality.

After completing his residency and while practicing as a physican, Doctor Mike dedicated his time to establishing himself as the GO-TO source for medical information, harnessing billions of views, and creating an 8-figure business & brand. He has been a frequent guest on hit programs like Good Morning America, The Today Show, Rachael Ray, Kelly & Ryan amongst many others.

Today Mike practices medicine in New Jersey at the Atlantic Health System. When he’s not treating patients, Mike and his Newfoundland, Bear, live in NYC where they run his media company with a small and passionate team.

Frequently asked questions about the program

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